Get to Know Us

Cindy -  President
Cindy is a seasoned brand professional having worked with literally hundreds of consumer-focused companies through her 22-year career. Cindy began OTW Advertising 17 years ago in New York City, building the agency on the premise that retailers and consumer-focused companies have a unique set of needs and values that guide them in their advertising. She has successfully built OTW based on the tenets of solid branding and making sure that every marketing and creative touch to the consumer carries some type of emotionally based messaging.

“Consumers need to understand why our clients’ products and services need to be a part of their lives,” Cindy explains. “When we create this passion and desire, we have done our job.”

Cindy and the OTW team are deeply involved with the advertising community in the Greater Boston area. Cindy is a member of The Ad Club of Boston, Boston Women Communicators and NEDMA. She was given the honor of being heralded as a “most balanced advertising professional” at the Perfect Balance Awards ceremony in 2006.

Cindy’s three wonderful children are frequent visitors and creative inspirations at OTW. Cindy rides for the PMC and is usually seen early mornings on warm days riding her bike. She is also a two-time cancer survivor and aggressively works to support Dana Farber and The Jimmy Fund.

Sue – Business Manager
Kellie – Account Manager
Sarah – Account Manager
Szu – Designer
Janine – Designer
Bill – Programmer
Joe – Consultant
Glenn – Audio/Visual Producer